Gameness Gi Graphics
Client: Gameness | Carrollton, TX
In addition to apparel design, Gameness hired Judith La Branche Creative Consultants to design graphics for their Brazilian Jiu-Jitsu Gis. As we worked to create graphics that were new and bold, we also had to take into account strict regulations regarding graphic placement on the uniforms set by the International Brazilian Jiu-Jitsu Federation. Designs went through 2-3 rounds of edits to help determine the best graphic combination for each Gi.
Trend and market research
Graphic design and tech pack creation including direction on artwork execution: screen-printing techniques, applique, or embroidery
Create accurate production files detailing artwork specifications, scale, and application materials to client.